Beverly Hills’ ”Diamond Darling”, JUSTDESI co-hosted a sparkling night under the stars for some of music’s legends and bands on the rise!
Celebrities spotted on the red carpet included members of the Red Hot Chili Peppers, Russell Taylor, Maurice Bernard, Taylor Hanson, Stassie, Nuno Bettencourt, Lisa Foxx, Scott Lipps, Leroy Sanchez, Dasha and Blink 182’s Mark Hoppus, to name just a few.
Contributors Behind The ‘grammy & Diamonds’ Event
Partnering with the industry’s first VC (venture capital) for Artists, Sherry Saeedi, CEO of Verswire, and artist management companies Lippman Entertainment and Founder Dan Dymtrow of DMand Entertainment brought the top talent around Beverly Hills to the event.
Grammy & Diamonds was MC’d by Verswire President Nick Lippman, and the roster of performers are some of the hottest young artists, with over 800 million combined streams to date.
Inside The Event
Passersby on the street below were looking skyward to see what was going on in the unassuming Beverly Hills night sky above.
JustDesi’s rooftop garden retreat was transformed into a live music experience as guests mingled with singers, songwriters, and producers. As they noshed and sipped on premium tequila from Elevate, Titos Vodka, and delicious INURA.
The brand of premium “ready-to-drink” cocktails from BeTini seemed to be a favorite by many celebrities in attendance. and ate tasty tacos, chips, and salsa from Tacos Casillas! The overflow of people continuously maxed out capacity to watch the variety of performers and rock out to the hottest and most talked about new pre-Grammy party this year.
Who Was On The Talent Roster?
Grammy & Diamonds’ talent roster included some of the best and buzzing bands on Spotify today. Beauty School Dropout, who were joined by jxdn and Royal & The Serpent, headlined the star-studded affair.
According to attendees, The night kicked off with singer/songwriter Matluck, followed by Anthony Ortiz, Coey Redd, Niki Demar, Hudson Thomas, and pretty boy punk rockers Beauty School Dropout. Typically events like this are done with a “no pictures” policy. Luckily, Film Fatale Media and Placed 4 Success (P4STV) got everything on tape! Digital tape, that is!
Performances shook the entire building (quite literally) as the artists pumped out some of their latest jams. The shoulder-to-shoulder rock crowd gathered on the boutique’s discreet rooftop, presenting an indoor/outdoor patio that made it easier to enjoy music and the purchasing of diamonds!
Diamonds For A Cause
Between acts, guests took advantage of the opportunity to peruse and purchase eye-catching, “jaw dropping” rocks from JustDesi’s first floor botique! Actors, executives, music producers, as well as band members chatted with Desi and tried on pieces from her latest collections.
An exclusive auction was held, with the proceeds benefiting multi-Grammy award winning international superstar Rob Thomas’ Sidewalk Angels Foundation.
Grammy & Diamonds’ inaugural party was a success with the help of LaFleur PR. This event may be the pre-party Beverly Hills needs annually to celebrate the awards show.